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Marketing / Joel R. Evans and Barry Berman.

By: Evans, Joel R.
Contributor(s): Berman, Barry.
Material type: materialTypeLabelBookPublisher: New York : London : Macmillan ; Collier Macmillan Publishers, c1982Description: xxvi, 723, 64 p. : ill. ; 24 cm.ISBN: 0023345004.Subject(s): MarketingDDC classification: 658.8/EVM
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Books Books CUET CENTRAL LIBRARY
Reference
Non-fiction 658.8/EVM (Browse shelf) 1 Not For Loan 13990

Includes bibliographical references and indexes.

Humanities

Marketing

English.

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