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Marketing: an introductory text / Michael J. Baker

By: Baker, Michael J, 1935-.
Material type: materialTypeLabelBookPublisher: Hampshire: Macmillan, c1985Description: xxii, 503 p.: table, figs., ill.; 24 cm.ISBN: 0333397355.Subject(s): MarketingDDC classification: 658.8/BAM
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Books Books CUET CENTRAL LIBRARY
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Non-fiction 658.8/BAM (Browse shelf) 1 Not For Loan 17981
Books Books CUET CENTRAL LIBRARY
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Non-fiction 658.8/BAM (Browse shelf) 2 Available 17982

Includes index

Includes bibliographical reference p. 487-498

Humanities

Marketing

English

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