CUET CENTRAL LIBRARY catalog

Normal view MARC view ISBD view

Kotler, Philip

Marketing management: analysis, planning, and control / Philip Kotler - 5th ed. Eastern economy ed. - New Delhi: Prentice Hall, c1984. - xxi, 792 p.: table, figs., graph, ill.; 24 cm.

Includes Index

English

ISBN: 0876923546

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8/KOM

Print
Add to your cart (remove)
Save record
More searches