Moore, William L.
Product planning and management : designing and delivering value / William L Moore and Edgar A Pessemier - New York : McGraw-Hill, ©1993. - xiv,542p.: ill. 24 cm.
includes index.
English
0070430462
New products--Management
658.574/MOP
Product planning and management : designing and delivering value / William L Moore and Edgar A Pessemier - New York : McGraw-Hill, ©1993. - xiv,542p.: ill. 24 cm.
includes index.
English
0070430462
New products--Management
658.574/MOP